B2B platform for SMEs Promotion Strategy ReportB2B platform to promote the network is the most commonly used web promotion methods, new competitive network marketing management consultant studies' B2B platform for SMEs Promotion Strategy Study ", aims to understand the business use of B2B platform to promote the status and problems, as SMEs, effective use of B2B platform to promote the network to provide guidance. The core idea of ??the report: mining the value of B2B platform to promote the network.
B2B promotion of universal application of the main reason: B2B e-commerce platform application is relatively simple and mostly free. However, despite many companies in the use of B2B e-commerce platform to conduct a variety of different levels of network marketing and network trade, but in fact only in the low-level applications, the face of seemingly simple information dissemination and promotion, it is often difficult to find deep levels of rules and operating skills, only scratch the surface, submerged in a large number of enterprise information is the homogenization of potential users of information is difficult to be found. Therefore, the most difficult for enterprises to achieve significant results is the inevitable result. New competitive network marketing management consultant for various industries through a number of small and medium enterprises to promote the use of online B2B platform-depth research found that: B2B e-commerce platform to promote the value of the network is far from being companies found that only a general understanding of B2B platform to promote reasonable rules and master the method, based on the B2B platform to promote the network to carry out due to the power play.
"SME B2B platform promotion strategy report" main elements:
(1) SME B2B platform two websites in the application of investigation and analysis, including: B2B platform for effective information Home secondary domain name, company, product classification, product description and product description contains the keyword status, product images, and common address Online contact tools. According to the survey results, analysis of two websites in application status and recommendations.
(2) B2B platform, two websites in third-party certification investigation and analysis, B2B platform for the introduction of major third-party certification system. Web site has been certified is to improve the credibility of an effective method, but also enhance the network brand, increase consumer trust and to achieve favorable conditions for online sales.
(3) B2B platform, two websites in the visibility of internal investigation and analysis platform, the main survey include: Ali Baba and the China Commodity City B2B platform in the company's two websites in the information repository, portfolio of products catalog, information, blog, forums, Commodity dictionaries and other columns visible. Visibility through the platform site to find out about the two domain names to promote the use of resources within the platform.
(4) B2B platform two domain sites and website search engine visibility investigation and analysis: through the B2B platform two websites in search engine visibility of the investigation, analysis of B2B platform two websites in search engine visibility and website search engine visibility, and B2B platform for search engine visibility between the analysis, given how to improve search engine visibility B2B platform proposals and sets out the platform search engine visibility is good and bad TOP10, B2B platform for business promotion reference.
(5) B2B platform to promote the advantages of analysis, SME B2B platform to promote the existence of eight problems in induction, and in particular the operational level, the competitiveness of SMEs in the new B2B platform to effectively use the network to promote raised six suggestions for actions.
(6) B2B platform to promote the strategy summary, B2B e-commerce platform based on the five network marketing strategies: B2B platform for portfolio strategy, B2B platform two domains enterprise web application strategy to increase visibility within the B2B platform strategy to enhance the B2B platform two external visibility of the website domain name strategy, B2B platform to promote comprehensive utilization of resources and official website policy.
(7) to carry out the promotion of network-based B2B platform is a B2B platform for the various characteristics and application techniques to master, the report particularly common B2B platform to promote resources for a detailed sort, a summary of the basic characteristics of these platforms, functions, station and other promotional elements, including integrated class B2B marketing platform (including overseas promotion), the industry B2B marketing platform to promote export class platform, online shop platform more than thirty sites, B2B platform for SMEs to promote the use of third-party universal reference value.
